It’s Another Happy Wednesday
Music producer, arranger and songwriter Trevor Carter in Melbourne was explaining about the evolvement of a key component in the HKJC's Happy Wednesday brand- the music: "Hans (Ebert) knows Hong Kong, the image of Happy Wednesday and having worked for Universal and EMI Music knows what will work as its theme song. For the new racing season, he wanted something with a very hooky chorus- instantly memorable, and this is what we set out to achieve by ping ponging ideas between Hong Kong and Melbourne."
The result is "It's Another Happy Wednesday", the sixth original Happy Wednesday theme song and the third written for the Hong Kong Jockey Club brand by the team of Carter and Ebert.
A new video production house- Rolling Productions- was given the task of giving the music track a special look based around the very dance oriented concept. A choreographer and six dancers were the "glue" featured throughout the four minute music video.
The editing process was the most time consuming as there were the usual Do's and Don'ts and picking the best footage available plus filming interviews with Happy Wednesday regulars- champion jockey Zac Purton, Hannah Butler, host of the Fashionistas segment and competition, and Jordie Guzman from Carnivale, the resident band at the Beer Garden.
Purton, who has appeared in a number of Happy Wednesday video says that this is the best. "They really nailed it. It's hard to think of it being better." Jordie Guzman agrees: "It's outstanding."
Ebert has also been working on new music for Jennifer Palor and Kel Segovia, resident singers at adrenaline, and original tracks to promote jockeys like Zac Purton, Karis Teetan, Douglas Whyte and Hong Kong's Most Popular Horse in the enigmatic Pakistan Star.